kitchen essential
Year
2020- Active
Deliverables
- Brand Positioning
- Content Communication
- Point of Sales Communication
- Event Creatives & Collaterals
- Ideation and Conceptualization
- Marketing Collaterals
- Outdoor Campaigns
- Social Media Marketing
- Search Engine Optimisation
- Website Development
KOHE offers premium tools for ambitious, creative, and imaginative minds, for the kitchen needs
KOHE choose Maverick Digital to communicate with its brand through digital media. To capture the right audience and to build a presence of the brand on social media platforms, Maverick was successful in doing so.
WHERE STYLE MEETS PERFORMANCE
Whether it is your personal or professional kitchen, Kohe is a smart choice. Offering you a full range of world-class knives, cleaver, spatula, pizza cutter and peelers. Kohe not only makes life easy but also sharpens your professional & creative edge. KOHE offers a wide array of kitchen essentials such as knives, peelers, pizza cutters, and many more baking tools to enable you to ace the art of cooking.
How we did it!
We started with social media launch of the brand across various platforms. Various contest and campaigns were started on Facebook and Instagram wherein People were asked to guess the types of peelers to used for certain food. Influencer activities were done to catch more eyeballs. Recipe videos using KOHE products were uploaded on Facebook and Instagram. Live sessions were held showing of use of different types of KOHE Knives and peelers. We did collaboration with famous celebrity ‘Delnaz Iranai’ in which she used KOHE products for making a recipe. You can watch the promotional video here https://www.instagram.com/p/CKG1BoaBOZF/
