Manufacturing
Year
2017-2019
Deliverables
- Brand Positioning
- Content Communication
- Outdoor Campaigns
- Social Media Creatives
Built with the philiosophy of ‘You in mind’, Trueware products are designed to surpass expectations and outlast the test of time.
They understand Indian homes, emotions, and needs and believe that quality is the best plausible way to express your love.
Starting from Brand positioning, content design Maverick Digital helped in planning the online reputation management of the brand as well.
Designed to be Yours
Chandigarh University owns a reputation of a globally recognised group of institutes passing on inspirational learning to future entrepreneurs. Maverick India was asked to present a brand new identity system that positioned CU as a trusted education center in India.
How We Did It?
Maverick Digital started with creating the overall pal for the brand positioning. Content was designed keeping in mind the objective of the brand and to keep up with the products competitors. Social media marketing activities were planned to grab the attention of new customers. Various contests and campaigns were done to keep people engaged with the brand. In short the process of analyzing social media audiences and developing a strategy that’s tailored to them, creating and distributing content for social media profiles, monitoring online conversations, collaborating with influencers, providing community service, and monitoring was executed effectively.
